About Dov Seidman

Dov Seidman’s career has focused on why HOW matters and HOW companies and their people can operate in both principled and profitable ways. That’s the inspiration behind his book, HOW: Why HOW We Do Anything Means Everything, which was recently expanded and now includes a Foreword from President Bill Clinton. Dov is the CEO of LRN. Since 1994, LRN has helped to shape winning organizational cultures inspired by sustainable values in hundreds of companies with over 20 million people working in over 100 countries. LRN is the exclusive corporate sponsor of The Elie Wiesel Foundation for Humanity Prize in Ethics. Fortune magazine called Dov the “hottest advisor on the corporate virtue circuit,” and The Economic Times named him a “Top 60 Global Thinkers of the Last Decade.” Dov is a Harvard Law School graduate with bachelor’s and master’s degrees in moral philosophy from UCLA and a graduate degree in philosophy, politics, and economics from Oxford University.

Download Dov's Full Bio

"Hottest advisor on the corporate virtue circuit."


Top 60 Global Thinkers of the Last Decade



The world is changing fast—we are more interconnected and interdependent than ever before. HOW we do what we do has always mattered. But today, HOW matters more than ever and in ways that it never has before. Technology has joined us together across time, distance, and culture faster than we have developed frameworks to understand one another. That’s why we must change the way we behave, consume, and build trust in both our business and personal lives. This is the impetus behind HOW.

We have to innovate in how we approach our relationships with others if we – and the organizations and institutions that we represent – are to thrive in this new world. We also have to change our idea of success. The singular pursuit of success might be the very thing that causes it to elude us. Those who instead choose to pursue significance in their work and life find success for themselves and others along the way.

HOW is a journey. We’re constantly fascinated by new ideas in organizational governance and behavior. At LRN, we put ideas, values, and principles to work for our partners, and in our own organization. We hope that our HOW communities contribute to the experimentation and dialogue, too. The real inspiration behind any idea, or any movement for change, comes from the community engaging with that idea. We ask you to join our community, and make us part of yours.



LRN is a company of leaders. But not just any leaders, ethical leaders.

Since 1994, LRN has helped more than 20 million people at 700 companies across the world simultaneously navigate legal and regulatory environments and foster ethical cultures. With a combination of practical tools, education, and strategic advice, we guide companies as they translate their unique values into concrete corporate practices and leadership behaviors that create a sustainable competitive advantage.

With LRN and the philosophy of HOW, companies no longer have to choose between enhancing their reputation or maximizing their profits: both are products of principled performance.

LRN works with organizations in more than 100 countries and has offices in New York, Los Angeles, London, and Mumbai.

  • 0mil

    Has helped more than 30 million people at 1000 companies across the world.

  • 0

    LRN has worked with over 1000 organizations.

  • 0

    LRN works with organizations in more than 100 countries.

Learn More About LRN


  • June 24

    RT @reidhoffman: VCs must hold the same moral position to entrepreneurs as manager/employee or professor/student #DecencyPledge https://t.c…

    June 24

    As truth is being assaulted in America, worth being reminded that “Truth, crushed to earth, shall rise again” Willi… https://t.co/vQwmxHcKxS

    June 23

    in our interdependent world worth noting John Paul Sartre's adage “I cannot make liberty my aim unless I make that of others equally my aim”

  • June 23

    We pause & reflect on whether this "ethos" is really necessary for success? And on whether the success to date happ… https://t.co/DW6BUFvJdv

    June 23

    Sweden’s Museum of Failure reminds us that when we fail we should not fail to learn the lessons https://t.co/xPlqC88KQz

    June 23

    RT @tribelaw: The hardest thing to resuscitate from a politically induced coma is respect for truth and aversion to lying https://t.co/28gs…

  • June 22

    A great leadership message of customer focus and humility, especially as pride goeth before the fall https://t.co/rDEougdDny

    June 22

    #PutYourPhoneDown and talk to somebody with whom you disagree

    June 22

    This will make you laugh at first until it makes you cry because it's sadly all too true of too many organizations https://t.co/FRtE3NwfAD